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Insurance Firms Cash in on Wedding Accidents Insurance companies in this Chinese city have launched a new service to protect brides and grooms against accidents at their weddings, Xinhua reports. The Shanghai Association of Wedding and Ceremony Industry and China Ping'an Insurance Company launched the service called "Wedding Odds" during the weeklong National Day holiday that began Oct 1. The insurance caters to the city's booming wedding market and covers mishaps like food poisoning. The bride and groom could get compensation up to $21,770 while guests can be compensated up to $2,420 and have $605 of their medical costs covered. According to China Ping'an, couples will have to pay $3.50 and individual guests 18 cents for the wedding insurance. This is the first insurance scheme to specifically target China's huge wedding market. The company is confident of surging demands and profitability given that the number of marriages in Shanghai exceeds 100,000 a year. Chinese traditions value the smooth sailing of weddings, and brides, grooms and wedding organisers put in a lot of work for perfect marriage ceremonies. Who Are We ? | About THISDAYOnLine.com | THISDAY People | Contact Us © Copyright 2000 Leaders & Company Limited

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